DM & Co Premium and Ralph Media Group launch radical new approach to selling region’s most prestigious homes
Two of the Midlands’ brightest and fastest-growing companies have joined forces to launch a marketing-led premium sales service aimed at selling the region’s most prestigious homes.
Property agents DM & Co Homes and marketing agency Ralph Media Group have launched DM & Co Premium.
They will be launching their first pre-completion campaign based around an exclusive development of three new executive five bedroomed detached homes in a gated development on Station Lane, Lapworth, working with the developer, Holdsworth Homes.
The houses are scheduled for completion at the end of 2019 and prices range from £1.15 million to £1.45 million.
Dominic Murphy, founder and managing director of DM & Co, said: “We have launched DM & Co Premium to fill a gap in the market in the premium suburbs of Solihull and Warwickshire.
“We have teamed up with James Dodd, founder and managing director of Ralph Media Group to offer a very special package designed to give these extremely desirable homes the special attention they deserve when bringing them to market.”
Ralph Media Group is a full service marketing agency based in Birmingham which specialises in the property and construction industry.
James Dodd explained: “By targeting those in the market for the very best homes with a bespoke marketing programme, we cut to the chase and focus on the outstanding attributes each unique luxury home has to offer.
“We at Ralph Media are providing professional external and internal photography, alongside a professionally edited video that takes prospective purchasers through the journey on each individual property and gets them to appreciate what it would be like to experience living there.
“This is supported by a brochure which is bespoke to each property, tailored to bring out the nuances and finest features of each property.
“We will continue to generate social media content that ensures we communicate directly with those in the market for luxury properties in certain locations.”
Their first project, currently under construction on the former Bryants Nursery site in Lapworth, will benefit greatly from this multi-faceted approach to the marketing.
The DM & Co Premium service is offered free of charge for properties over £800,000 but for those with properties under that figure, the package can be configured for a fee of £1,000 plus VAT to help drive a successful and effortless sale at the maximum value.
Dominic Murphy said: “James and I recognised that there were clients in the market with properties that were not being showcased in their best light and by combining the skills of Ralph Media Group with the reach and contacts of DM & Co, we are confident we can provide the sales experience that sellers of luxury homes deserve and are right to expect.”
The DM & Co Premium Service can be viewed at www.dmandcopremium.co.uk
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For further information, please contact:
Dominic Murphy, Managing Director,
Unit 2, Forest Court Shopping Centre, Dorridge, B93 8FG
Tel: 01564 777 314. Mobile – 07595 903811
Email – firstname.lastname@example.org
Prepared and issued by Andy Skinner, ASAP PR, 01789 490786, mobile 07990 978257