Eden Homes breaks ground on new housing project in Redditch after £630,000 land deal

Work is well under way on a new housing development in Redditch by Eden Homes following a land deal brokered by property agents John Truslove.

Eden Homes hope to complete the nine new homes by then end of the summer on the site off Paper Mill Drive.

Eden Homes, headed by brothers Andy and Darren Cutler, has so far completed around 20 housing projects in the region, ranging in size from eight to 25 homes.

Andy Cutler said: “We saw the Paper Mill Drive site advertised for sale. An unused plot of land, it was listed for commercial use, but we could see the potential for housing.”

The sale was being handled by commercial property agency John Truslove and joint directors Ian Parker and Ben Truslove both worked with the Eden Homes team to get the deal over the line, securing £630,000 for the 1.26 acre site, conditional on securing planning permission.

Backed by Redditch Borough Council planners, the project was granted permission in November 2021.

Eden Homes is building two two-bedroomed semi-detached houses, two three-bedroomed semi-detached houses, three three-bedroomed detached houses and a pair of four-bedroomed detached houses.

Mr Cutler said: “The site will offer the full range, from starter homes to executive family homes.

“There is terrific demand for homes, and it is always challenging finding suitable sites. The team at John Truslove did their part to make things as smooth as possible. They have always been fair and professional.

“The houses are now on the market with sales agent Lex Allan Grove. We have two homes reserved already and expect to see people moving into their new homes by the end of summer.”

Ian Parker, joint managing director of John Truslove, said: “Andy and Darren at Eden Homes clearly saw the residential potential of this unused plot of land.

There is huge demand for homes in and around Redditch and this development will help fill that need. We are very happy to have played our part in helping create new homes for local people.”

MFG Solicitors in Bromsgrove acted for Eden Homes in the land deal.

Ends (349 words)

For more information, contact:

John Truslove, Daralbee House, Archer Road, Redditch, B98 8DJ

01527 584242

Editor’s Notes

Redditch-based chartered surveyors and valuers John Truslove was established by John Truslove in 1981 and has become the market leading independent agent for commercial property in North Worcestershire and North Warwickshire as well as the wider West Midlands.

For the year 2021, joint managing director Ben Truslove was ranked second most successful dealmaker in the UK in the 2021 EG Radius On-Demand Rankings. He negotiated 89 sales and lettings during the year in a top ten dominated by partners from all the UK’s leading property agencies. He was the top industrial and commercial property agent in the West Midlands.

The agency, John Truslove, came first in Worcestershire and third in Warwickshire.

It follows on the success from 2020 and 2021 when the firm was named Most Active Agent in Worcestershire for two years in a row in the Radius Data Exchange survey produced in conjunction with EG, the commercial property market magazine.

Joint managing director Ian Parker was also named Worcestershire Dealmaker of the Year AND Warwickshire Dealmaker of the Year for 2020. The survey year, which runs from August to August, saw John Truslove record a 36% increase in deals negotiated over the 12 months.

Issued by Andy Skinner of ASAP PR, mobile 07990 978257.