New luxury apartments in Solihull to be managed by Principle

A residential developer has asked Principle Estate Management to look after an exclusive development of luxury apartments in Solihull.

The new contract from Calm Homes is to manage its exclusive development of six high quality apartments at Fairway Lawns, in the popular area of Dove House Lane.

Solihull continues to be a huge growth area for Principle which had already secured 144 units across two separate schemes in April at Barley Green and Pinewood.

Joe Jobson, a director at Principle, said: “We’re delighted to have been commissioned to look after this high-spec development at Fairway Lawns, which are all good-sized properties with three bedrooms that command stunning views over Olton Golf Course.

“It is great to be working with a new developer who is bringing such quality housing to the area, and I think Calm Homes will be a name to look out for over the coming years.

“In taking Fairway Lawns into management, we have been meticulous in ensuring we have all information ahead of taking handover which will ensure we are able to hit the ground running and provide the renowned service we provide from day one.”

Adam Hicken, a director of Calm Homes, said: “Our product is perfect for young professionals or down-sizers wanting to keep a taste of quality.

“Seeing how Principle’s business integration team have worked since their instruction we know we have appointed a proactive agent that really cares about the service it provides.”

Principle was recommended to Calm Homes by local estate agents Horton and Storey.

Mr Jobson added: “It’s always great to have introductions from business professionals like Horton and Storey, and we are pleased to be getting recognition for the hard work and service our staff are continuing to provide on a daily basis.”

Principle Estate Management was launched in spring 2018 and is now the UK’s fastest growing residential estate management business two years after its launch, with well over 200 developments across the country.

Principle is based at Cornwall House in Lionel Street, Birmingham, and offers a national property management service.

Ends (342 words)

For further information please contact:

Brett Williams, Principle Estate Management LLP, Cornwall House, Lionel Street, Birmingham B3 1AP

Tel: 07954 078711 / 0121 289 4315



Editors’ notes:

Principle is a customer-focused managing agent providing a transparent property management service to the highest standards nationwide, focusing particularly on the management of apartment buildings. Principle Estate Management, based in Birmingham, launched in June 2018 and is led by experienced chartered surveyors. The business was born out of a passion for “doing it right” through a director-led, friendly approach combined with robust systems that maximize efficiency. Principle provides a service that sets the aspirational standard for other agents. The company manages modern apartment buildings, traditional blocks of flats, mixed use developments, private housing estates and private rented sector (PRS) or build-to-rent (BTR) developments, as well as portfolios of rented properties for residential or commercial landlords.