Properties north and south in new contract won by Principle

A new contract from a large corporate freeholder will see Principle Estate Management looking after a portfolio of properties stretching from Yorkshire to Hampshire.

Freehold Managers plc has appointed Principle to manage over 200 units on six sites in Leeds, Fareham, Mitcham and Southampton. Freehold Managers collects the ground rent and asset manages over 65,000 units across the country.

The properties cover a range of different types, from apartments in a desirable Grade II-listed converted country house in Leeds, to flats in a mixed-use building that needed major works in Mitcham, in the London Borough of Merton.

The two properties in Southampton range from a small set of apartments to a six-storey development of more than 100 units, with another property of apartments in nearby Fareham. 

Brett Williams, managing director of Principle, has previously acted for Freehold Managers in a former role since the mid-2000s.

He said: “It is gratifying to have yet another national freeholder appoint us to look after part of their portfolio.

Some of these properties need some extra advice and we are able to provide that as our directors are Chartered Surveyors and experienced property professionals and are actively involved in the management of our properties.

“We have a good panel of independent contractors across the country who are able to service reactive and planned maintenance requirements.

“We know that residents like to see this independence from a transparency point of view, and I know our team will do a good job for client and customer alike.”

Georgia O’Connor, associate director at Freehold Managers, said: “Like many other of the larger freeholders we continue to monitor the services provided by our managing agents to ensure our appointments complement the needs of our properties and the residents alike.  Balancing the formalities with good customer engagement is key and we are confident Principle can meet the demand.”

Principle Estate Management was launched in 2018 by Brett Williams, the former head of residential property management at CPBigwood in Birmingham, and a past-chairman of ARMA.

It has become the UK’s fastest growing residential estate management, with over 5,000 units across 200 developments around the UK just two years after its launch.

The company is based at Cornwall House in Lionel Street, Birmingham, and offers a national property management service.

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For further information please contact:

Brett Williams, Principle Estate Management LLP, Cornwall House, Lionel Street, Birmingham B3 1AP

Tel: 07954 078711 / 0121 289 4315


Editors’ notes:

Principle is a customer-focused managing agent providing a transparent property management service to the highest standards nationwide, focusing particularly on the management of apartment buildings. Principle Estate Management, based in Birmingham, launched in Spring 2018 and is led by experienced chartered surveyors. The business was born out of a passion for “doing it right” through a director-led, friendly approach combined with robust systems that maximize efficiency. Principle provides a service that sets the aspirational standard for other agents. The company manages modern apartment buildings, traditional blocks of flats, mixed use developments, private housing estates and private rented sector (PRS) or build-to-rent (BTR) developments, as well as portfolios of rented properties for residential or commercial landlords.